hanshow HS-AT3701 User manual
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
I Hanshow Copyright Reserved ©
STATEMENT
This document and all its contents contained remain the proprietary material of
Hanshow Technology Co., Ltd. (Hanshow) and are protected by Chinese laws and
applicable international conventions on copyrights. Any reproduction, transmission,
disclosure, revision, modification or use otherwise of this document or the whole or
part of its contents, in whatever form and by whatever means, is not permitted without
prior express written authorization from Hanshow. Offenders will be liable for any and
all damages caused by their offence hereof and will be subject to all remedies that
Hanshow is entitled to seek under applicable laws.
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
II Hanshow Copyright Reserved ©
ABOUT THE DOCUMENT
The manual mainly introduces functions, structure, hardware parameters,
performance, installation, and precautions for shelf edge digital signage HS-AT3701.
Thank you very much for shelf edge digital signage HS-AT3701.
Please read this manual carefully before using the device, retain the manual for
subsequent use or for the next owner. If the instructions contained in this manual are
insufficient to resolve issues that occur during device operation or maintenance,
please contact Hanshow Technical Customer Service Center (China: 400-0365-305;
Netherlands: 0800-022-5037; Belgium: 0800-71-335; France: 0800-91-7602; Thailand:
1800-011-185) directly, we will provide you with multi-channel technical services.
TARGET USERS
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
III Hanshow Copyright Reserved ©
This document provides engineers with necessary data and related guidelines. Users
mustmaster the basic knowledge on communication, DSP, and ARM. This document
is applicable to:
Testing engineers
Technical support engineers
Service engineers
SYMBOL DESCRIPTION
Icon
Description
Information indicated with this icon should be paid special attention to by the reader
Information indicated with this icon is the explanation on the formal text for the
readers to comprehend the text better
[X-X]
It means special noun definition is provided here
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
IV Hanshow Copyright Reserved ©
EXPLANATION OF TERMS
Term
Expanded form
Description
LAN
Local Area Network
Local Area Network
LCD
Liquid Crystal Display
Liquid Crystal Display
RF
Radio Frequency
Radio Frequency
RS232
EIA-RS-232
EIA-RS-232
USB
Universal Serial Bus
Universal Serial Bus
Wi-Fi
Wireless Fidelity
Wireless Fidelity
Table of Contents
V Hanshow Copyright Reserved ©
Table of Contents
1 Overview................................................................................................................................1
1.1 System structure.........................................................................................................2
1.2 Performance................................................................................................................ 4
1.3 Functions.....................................................................................................................6
2 Hardware features .................................................................................................................8
2.1 Specifications..............................................................................................................8
2.2 Physical interfaces....................................................................................................12
2.3 Nameplate.................................................................................................................14
2.4 Appearance parameters............................................................................................17
3 Installation............................................................................................................................ 18
3.1 Description................................................................................................................18
3.2 Installation accessories.............................................................................................20
4 Operations...........................................................................................................................23
4.1 Network settings........................................................................................................23
4.1.1 Wi-Fi settings....................................................................................................24
Table of Contents
VI Hanshow Copyright Reserved ©
4.1.2 Ethernet settings ..............................................................................................29
4.2 System upgrade........................................................................................................ 32
5 Activation............................................................................................................................. 34
6 Packing list........................................................................................................................... 36
6.1 Packing diagram ....................................................................................................... 36
6.2 Package contents...................................................................................................... 37
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
1 Hanshow Copyright Reserved ©
1 Overview
HS-AT3701 is the first-generation shelf edge digital signage independently developed
by Hanshow.With its high integration, HS-AT3701meets the requirements for higher
performance, nice appearance, shelf match, appropriate space, and low power
consumption of shelf edge digital signage; thus providing users with better marketing
business experience.
HS-AT3701 can access the Internet by Wi-Fi connection in 2.4GHz/5GHz wireless
frequency band, or access 100M Ethernet by cable connection from anRJ45 port,
performing data transmission and information interaction with the backend cloud
server.Equipped with a high-performance quad-core 64-bit ARM Cortex-A53
processor, and integrated with multi-functional modules such as Wi-Fi, 100M-PHY,
and Video Codec, HS-AT3701 is Hanshow’s multi-service product developed for
digital shelf and marketing services.
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
2 Hanshow Copyright Reserved ©
1.1 System structure
The shelf edge digital signage system consists of shelf edge digital signage, Wi-Fi,
and cloud data center (server). Shelf edge digital signage displays the data
transmitted from the data center server, such as advertising videos and ESL
information. The system structure is shown in Figure 1-1.
Hanshow Shelf Edge Digital Signage HS-AT3701 Product Manual
3 Hanshow Copyright Reserved ©
Figure 1-1 Shelf edge digital signage system structure
Table of contents
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